Search engines are one of the best ways to improve your overall exposure, and since Google has between 65 and 70 percent market share for all search engines, focusing your efforts towards google may be beneficial. There are over one hundred billion global searches every month online, an absolutely staggering number which when harnessed can be a huge asset to you. You can improve your rankings lots of different ways, but reading seo blogs and articles written by professionals specializing in seo, you too can learn the necessary techniques to climb the ladder.

Google uses a process called the PageRank algorithm, which is named for google co founder Larry Page. With a little knowhow you can utilize algorithms like PageRank to your advantage with search engine optimization. Social media can be a large player in gaining exposure as well and ranking algorithms take into account links on these pages too.

Google of course has a hand in social media as well. Google tweeted for the first time on february 26th, 2009 and consisted of a simple binary string that, when translated into ascii read Im feeling lucky. More than 88 percent of all internet users in the US age 14 and older will browse for and do research on products in 2012. Around 40 percent of them will then turn to social media for more information before ever purchasing.

Blogs along with forums and social networks are of course some of the best ways to gain exposure and can greatly increase your rankings. If you are looking for ways to improve your search engine rankings, reading seo blogs can be a good way to start. SEO blogs offer advice from established experts in the field and can help you make informed decisions on where to look for the best seo services. Another benefit of reading seo blogs is the invaluable insight provided into the current trends and emerging technologies driving search engine optimization. Check out seo blogs, you may find it is the option for you when researching ways to improve your rankings.