Can we be realistic about the future of your online business? If you do not engage with content marketing SEO, you are going to be left behind, and it is as simple as that. Why do I think internet marketing SEO is so important? Multiple reasons. Did you know that 90 percent of online experiences begin with a search engine? 90 Percent!

This is relevant, perhaps especially so, for local businesses considering that 20 percent of online searches are for local good and services. Ranking well in search engines is important if you want your site to be visible, and simply having a nice site, positive reviews or good products will not be enough to push you up if you have been lagging behind. And when you lag behind, so will your bottom line, because 80 percent of users report that they never click past the first page of results.

This is where internet marketing SEO comes in. SEO stands for search engine optimization, and SEO content marketing companies rely on the creation of quality, professional, and constant content in order to drive search rankings. Internet marketing SEO companies also engage in social media marketing, editing existing content, and web design. Did you know that 40 percent of US businesses now have blogs on their websites? This is not accidental, but a plan that pays homage to the tenants of online marketing SEO, which is that content is king.

Quality content means writing blogs, articles, and blurbs that are about the website or are about topics relating to the website. Not only will interesting articles draw people in because they are intriguing, but they will also appeal to search engines if they frequently use keywords and terms in an organic manner.

For businesses interested in investing in internet marketing SEO, there are many options available. The SEO industry is worth billions of dollars now, so, unsurprisingly, there are many companies vying for that work. Pick a marketing and SEO company that has a good track record with customers, and one that gives you an in depth and realistic explanation of how they would create a campaign for your website.

Keep in mind that reputable internet marketing SEO companies do not engage in black hat marketing gimmicks. This includes tactics like using invisible text and keyword dumping. Not only do these appear unprofessional to potential clients, but they are also rendered largely ineffective, or even harmful to your ranking, by the Panda and Penguin Google algorithm updates. Invest in good SEO and content marketing, and you will not be disappointed with the results.